Planes, Trains, and Dental Scheduling
Let’s all take a minute and think back to your last vacation. (Ready? Go!)
Mine was a trip to Northern California that involved two flights and a rental car that my family drove from San Francisco to Yosemite to Redwoods and then all the way back down the coast.
A few months before leaving, my dad and I had carefully planned out every aspect of that vacation beforehand. We had to plan:
- Flights to take us from Chicago to San Francisco
- A rental car that was road trip worthy for five full-grown adults (plus luggage)
- Hotels along the way (with free breakfast, obviously)
- A rental cabin in Yosemite
- Scope out restaurants along the way that would accommodate varying dietary needs.
My dad found and scheduled flights that fit our itinerary online through Kayak. I reserved a rental SUV through Avis’ website. We did some googling and found a little cabin tucked away in the woods (with air conditioning!) for our stay in Yosemite and reserved it online. Then my dad booked our tried-and-true hotel brand along our route, online. We even found some restaurants that would satisfy both gluten-free and vegan needs, and I saved the links to order on my phone for easy ordering while we were there.
I’m sure at this point, you’re wondering - why are you giving me a recount of your entire vacation planning process on a blog that exists to help dentists grow their practice?
Answer: Because NOT ONCE during this process did my dad or I pick up a phone to call to book a hotel room. Or our flights. Or a cabin. Or our rental car. We even mapped out restaurants with online ordering!
Maybe you’re not as anti-phone as my dad and I. But, I’d bet that at a minimum, you found and booked your flight for your last vacation online.
So let me ask you this…
If we’re booking all of this online, why are we still forced to call our dentists office to schedule an appointment?
The benefits of enabling online scheduling at your dental practice are immense. When you consider that over 287 million people in the United States are active internet users (Statista) and that 77% of people search online before booking an appointment (Pew Research), you can see that we are talking about an incredible opportunity to reach people and grow your dental practice.
Real-time, online scheduling from LocalMed allows potential patients to schedule an appointment with your dental practice wherever and whenever they come across your office online, just like they’re used to in every other industry.
LocalMed can increase your current web traffic-to-patient conversion rate by 35-70%, just by being available 24/7 in the places where patients are looking for a dentist. This means that you’re capitalizing on your marketing investments, and you can get more new patients without additional ad spend!
There’s a reason other industries are doing it.
And the reason is: IT WORKS.
If you want to stay ahead of the curve and grow your dental practice, we’re happy to help! Reach out to our team today!